/* =========================================================
   ASF Strategies — Design System
   Brand: violet #5717D7 (from logo) · white · ink
   ========================================================= */

:root{
  /* Brand */
  --violet:#5717D7;
  --violet-700:#4711B4;
  --violet-600:#6A2BEA;
  --violet-400:#9A74E7;
  --violet-200:#CDB8F5;
  --violet-100:#EDE6FB;
  --violet-050:#F7F4FE;

  /* Neutrals */
  --ink:#0B0714;
  --ink-2:#150E26;
  --ink-3:#241A38;
  --text:#241A38;
  --muted:#615777;
  --muted-2:#79708F;
  --paper:#FFFFFF;
  --paper-2:#F7F5FC;
  --line:rgba(11,7,20,.10);
  --line-2:rgba(11,7,20,.06);
  --line-dark:rgba(255,255,255,.14);

  /* Signal */
  --jade:#0E9F79;
  --jade-soft:#E3F6F0;
  --ember:#D0552F;
  --ember-soft:#FBEDE7;

  /* Type */
  --display:"Plus Jakarta Sans",-apple-system,BlinkMacSystemFont,"Segoe UI",Helvetica,Arial,sans-serif;
  --serif:"Instrument Serif",Georgia,"Times New Roman",serif;
  --body:"Inter",-apple-system,BlinkMacSystemFont,"Segoe UI",Helvetica,Arial,sans-serif;
  --mono:"IBM Plex Mono",ui-monospace,SFMono-Regular,Menlo,monospace;

  /* Space */
  --wrap:1200px;
  --gut:clamp(20px,4vw,40px);
  --sec:clamp(72px,9vw,132px);
  --r-s:10px; --r-m:16px; --r-l:24px; --r-xl:34px;

  /* Shadow */
  --sh-1:0 1px 2px rgba(11,7,20,.05),0 4px 16px rgba(11,7,20,.05);
  --sh-2:0 2px 4px rgba(11,7,20,.05),0 18px 44px rgba(11,7,20,.09);
  --sh-3:0 30px 80px rgba(38,12,102,.20),0 4px 12px rgba(11,7,20,.06);
  --sh-violet:0 18px 44px rgba(87,23,215,.28);
}

/* ---------- Reset ---------- */
*,*::before,*::after{box-sizing:border-box}
html{-webkit-text-size-adjust:100%;scroll-behavior:smooth}
@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}}
body{
  margin:0;background:var(--paper);color:var(--text);
  font-family:var(--body);font-size:17px;line-height:1.65;
  font-feature-settings:"kern","liga","cv11";
  -webkit-font-smoothing:antialiased;-moz-osx-font-smoothing:grayscale;
  overflow-x:hidden;
}
img{display:block;max-width:100%;height:auto}
svg{display:block;max-width:100%}
a{color:inherit;text-decoration:none}
button{font:inherit;color:inherit;background:none;border:0;cursor:pointer}
h1,h2,h3,h4{margin:0;font-family:var(--display);font-weight:800;letter-spacing:-.028em;line-height:1.06;color:var(--ink)}
p{margin:0}
ul{margin:0;padding:0;list-style:none}
::selection{background:var(--violet);color:#fff}
:focus-visible{outline:2.5px solid var(--violet-600);outline-offset:3px;border-radius:4px}

/* ---------- Utilities ---------- */
.wrap{max-width:var(--wrap);margin-inline:auto;padding-inline:var(--gut)}
.wrap-narrow{max-width:880px;margin-inline:auto;padding-inline:var(--gut)}
.section{padding-block:var(--sec)}
.center{text-align:center}
.sr{position:absolute;width:1px;height:1px;padding:0;margin:-1px;overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap;border:0}

.h1{font-size:clamp(2.6rem,6.4vw,4.6rem)}
.h2{font-size:clamp(2rem,4.3vw,3.25rem)}
.h3{font-size:clamp(1.35rem,2.1vw,1.75rem);letter-spacing:-.02em}
.h4{font-size:1.0625rem;letter-spacing:-.012em;line-height:1.35}
.lede{font-size:clamp(1.075rem,1.55vw,1.3rem);line-height:1.6;color:var(--muted)}
.small{font-size:.9375rem;line-height:1.6;color:var(--muted)}
.tiny{font-size:.8125rem;line-height:1.55;color:var(--muted-2)}
.serif{font-family:var(--serif);font-weight:400;letter-spacing:-.005em}

.eyebrow{
  display:inline-flex;align-items:center;gap:9px;
  font-family:var(--display);font-size:.72rem;font-weight:700;
  letter-spacing:.15em;text-transform:uppercase;color:var(--violet);
  margin-bottom:20px;
}
.eyebrow::before{content:"";width:22px;height:1.5px;background:var(--violet);opacity:.55;border-radius:2px}
.on-dark .eyebrow,.eyebrow--light{color:var(--violet-200)}
.on-dark .eyebrow::before{background:var(--violet-200)}

.measure{max-width:62ch}
.measure-s{max-width:50ch}

/* ---------- Dark surfaces ---------- */
.on-dark{background:var(--ink);color:rgba(255,255,255,.76)}
.on-dark h1,.on-dark h2,.on-dark h3,.on-dark h4{color:#fff}
.on-dark .lede,.on-dark .small{color:rgba(255,255,255,.68)}
.on-dark .tiny{color:rgba(255,255,255,.46)}

/* ---------- Buttons ---------- */
.btn{
  display:inline-flex;align-items:center;justify-content:center;gap:10px;
  font-family:var(--display);font-weight:700;font-size:.95rem;letter-spacing:-.01em;
  padding:14px 24px;border-radius:100px;border:1.5px solid transparent;
  transition:transform .22s cubic-bezier(.2,.7,.3,1),box-shadow .22s,background .2s,color .2s,border-color .2s;
  will-change:transform;
}
.btn svg{width:16px;height:16px;transition:transform .22s cubic-bezier(.2,.7,.3,1)}
.btn:hover{transform:translateY(-2px)}
.btn:hover svg{transform:translateX(3px)}
.btn:active{transform:translateY(0)}
.btn--primary{background:var(--violet);color:#fff;box-shadow:var(--sh-violet)}
.btn--primary:hover{background:var(--violet-600);box-shadow:0 22px 54px rgba(87,23,215,.36)}
.btn--ghost{border-color:var(--line);color:var(--ink);background:#fff}
.btn--ghost:hover{border-color:var(--violet-200);background:var(--violet-050)}
.btn--onDark{background:#fff;color:var(--ink)}
.btn--onDark:hover{background:#fff}
.btn--outlineLight{border-color:rgba(255,255,255,.28);color:#fff}
.btn--outlineLight:hover{border-color:rgba(255,255,255,.6);background:rgba(255,255,255,.07)}
.btn--sm{padding:11px 19px;font-size:.875rem}
.btn-row{display:flex;flex-wrap:wrap;gap:14px}

.link{
  display:inline-flex;align-items:center;gap:8px;
  font-family:var(--display);font-weight:700;font-size:.9375rem;color:var(--violet);
  transition:gap .2s;
}
.link svg{width:15px;height:15px;transition:transform .2s}
.link:hover svg{transform:translateX(4px)}
.on-dark .link{color:var(--violet-200)}

/* =========================================================
   NAV
   ========================================================= */
.nav{
  position:fixed;inset:0 0 auto 0;z-index:80;
  transition:background .35s,box-shadow .35s,border-color .35s,backdrop-filter .35s;
  border-bottom:1px solid transparent;
}
.nav__in{display:flex;align-items:center;gap:clamp(16px,3vw,40px);height:76px;max-width:var(--wrap);margin-inline:auto;padding-inline:var(--gut)}
.nav__logo{flex:0 0 auto;position:relative;display:block;width:clamp(132px,15vw,168px)}
.nav__logo img{width:100%;height:auto;transition:opacity .3s}
.nav__logo .lg-violet{position:absolute;inset:0;opacity:0}
.nav__links{display:flex;align-items:center;gap:clamp(6px,1.6vw,24px);margin-left:auto}
.nav__link{
  font-family:var(--display);font-weight:600;font-size:.925rem;letter-spacing:-.008em;
  color:rgba(255,255,255,.8);padding:9px 4px;position:relative;transition:color .2s;
}
.nav__link::after{content:"";position:absolute;left:4px;right:4px;bottom:2px;height:1.5px;background:currentColor;transform:scaleX(0);transform-origin:left;transition:transform .28s cubic-bezier(.2,.7,.3,1)}
.nav__link:hover{color:#fff}
.nav__link:hover::after{transform:scaleX(1)}
.nav__link.is-current{color:#fff}
.nav__cta{margin-left:8px}
.nav__toggle{display:none;margin-left:auto;padding:10px;border-radius:10px}
.nav__toggle span{display:block;width:22px;height:2px;background:#fff;border-radius:2px;transition:transform .3s,opacity .25s}
.nav__toggle span+span{margin-top:5px}

/* scrolled / light state */
.nav.is-solid{background:rgba(255,255,255,.86);backdrop-filter:blur(18px) saturate(1.6);-webkit-backdrop-filter:blur(18px) saturate(1.6);border-bottom-color:var(--line-2);box-shadow:0 1px 24px rgba(11,7,20,.05)}
.nav.is-solid .lg-white{opacity:0}
.nav.is-solid .lg-violet{opacity:1}
.nav.is-solid .nav__link{color:var(--muted)}
.nav.is-solid .nav__link:hover,.nav.is-solid .nav__link.is-current{color:var(--ink)}
.nav.is-solid .nav__toggle span{background:var(--ink)}
.nav.is-solid .btn--onDark{background:var(--violet);color:#fff;box-shadow:var(--sh-violet)}
.nav.is-solid .nav__rolechip{border-color:var(--line);color:var(--ink);background:#fff}

/* role chip in nav */
.nav__rolechip{
  display:none;align-items:center;gap:8px;padding:7px 8px 7px 13px;border-radius:100px;
  border:1px solid rgba(255,255,255,.24);color:#fff;font-family:var(--display);
  font-size:.8125rem;font-weight:700;letter-spacing:-.005em;transition:.2s;
}
.nav__rolechip.is-on{display:inline-flex}
.nav__rolechip:hover{border-color:var(--violet-400)}
.nav__rolechip b{color:var(--violet-400)}
.nav.is-solid .nav__rolechip b{color:var(--violet)}
.nav__rolechip span{opacity:.5;font-size:.9em}

/* mobile drawer */
.drawer{
  position:fixed;inset:0;z-index:79;background:var(--ink);
  padding:96px var(--gut) 40px;display:flex;flex-direction:column;gap:6px;
  opacity:0;visibility:hidden;transform:translateY(-8px);
  transition:opacity .3s,transform .35s cubic-bezier(.2,.7,.3,1),visibility .3s;
}
.drawer.is-open{opacity:1;visibility:visible;transform:none}
.drawer a{font-family:var(--display);font-weight:700;font-size:1.5rem;color:#fff;padding:13px 0;border-bottom:1px solid var(--line-dark)}
.drawer .btn{margin-top:24px;align-self:flex-start}
body.is-locked{overflow:hidden}

@media (max-width:1000px){
  .nav__links{display:none}
  .nav__toggle{display:block}
  .nav__rolechip.is-on{display:none}
}

/* =========================================================
   HERO
   ========================================================= */
.hero{
  position:relative;overflow:hidden;background:var(--ink);
  padding:calc(76px + clamp(56px,8vw,104px)) 0 clamp(72px,9vw,116px);
}
.hero::before{
  content:"";position:absolute;inset:-30% -10% auto -10%;height:150%;
  background:
    radial-gradient(62% 52% at 16% 10%,rgba(96,32,232,1) 0%,rgba(87,23,215,0) 64%),
    radial-gradient(48% 44% at 92% 2%,rgba(154,116,231,.55) 0%,rgba(154,116,231,0) 62%),
    radial-gradient(72% 54% at 58% 100%,rgba(71,17,180,.68) 0%,rgba(71,17,180,0) 66%);
  pointer-events:none;
}
.hero::after{
  content:"";position:absolute;inset:0;pointer-events:none;
  background-image:linear-gradient(rgba(255,255,255,.045) 1px,transparent 1px),linear-gradient(90deg,rgba(255,255,255,.045) 1px,transparent 1px);
  background-size:74px 74px;
  -webkit-mask-image:radial-gradient(80% 70% at 50% 30%,#000 0%,transparent 78%);
  mask-image:radial-gradient(80% 70% at 50% 30%,#000 0%,transparent 78%);
}
.hero__in{position:relative;z-index:2;display:grid;grid-template-columns:minmax(0,1.04fr) minmax(0,.96fr);gap:clamp(36px,5vw,72px);align-items:center}
.hero h1{color:#fff;font-size:clamp(2.35rem,4.55vw,3.75rem);letter-spacing:-.033em;max-width:15ch}
.hero h1 .em{
  background:linear-gradient(100deg,#fff 8%,var(--violet-200) 52%,#fff 96%);
  -webkit-background-clip:text;background-clip:text;color:transparent;
}
.hero h1 .serif{font-family:var(--serif);font-weight:400;letter-spacing:-.01em;font-style:italic}
.hero__lede{margin-top:26px;max-width:44ch;font-size:clamp(1.075rem,1.45vw,1.235rem);color:rgba(255,255,255,.74)}
.hero .btn-row{margin-top:38px}
.hero__note{margin-top:30px;display:flex;align-items:center;gap:10px;color:rgba(255,255,255,.5);font-size:.845rem}
.hero__note svg{width:15px;height:15px;flex:0 0 auto;color:var(--violet-400)}

.hero__badge{
  display:inline-flex;align-items:center;gap:10px;padding:7px 16px 7px 8px;margin-bottom:28px;
  border-radius:100px;border:1px solid rgba(255,255,255,.16);background:rgba(255,255,255,.05);
  backdrop-filter:blur(10px);color:rgba(255,255,255,.86);
  font-family:var(--display);font-size:.795rem;font-weight:600;letter-spacing:.005em;
}
.hero__badge i{display:block;width:7px;height:7px;border-radius:50%;background:#3BE0A8;box-shadow:0 0 0 4px rgba(59,224,168,.18);animation:pulse 2.6s ease-in-out infinite}
.hero__badge em{font-style:normal;padding:3px 9px;border-radius:100px;background:rgba(255,255,255,.1);font-size:.925em}
@keyframes pulse{0%,100%{box-shadow:0 0 0 3px rgba(59,224,168,.2)}50%{box-shadow:0 0 0 7px rgba(59,224,168,.04)}}

@media (max-width:960px){
  .hero__in{grid-template-columns:1fr;gap:44px}
  .hero__lede{max-width:56ch}
}

/* ---------- Hero panel (live plan console) ---------- */
.panel{
  position:relative;border-radius:var(--r-xl);
  background:linear-gradient(168deg,rgba(255,255,255,.115),rgba(255,255,255,.035));
  border:1px solid rgba(255,255,255,.14);
  box-shadow:0 40px 100px rgba(0,0,0,.5),inset 0 1px 0 rgba(255,255,255,.14);
  backdrop-filter:blur(22px);-webkit-backdrop-filter:blur(22px);
  padding:22px;
}
.panel__bar{display:flex;align-items:center;gap:10px;padding-bottom:16px;border-bottom:1px solid rgba(255,255,255,.1)}
.panel__bar h4{color:#fff;font-size:.9375rem;letter-spacing:-.012em}
.panel__bar .dot{width:8px;height:8px;border-radius:50%;background:#3BE0A8;flex:0 0 auto}
.panel__bar .stamp{margin-left:auto;font-family:var(--mono);font-size:.68rem;letter-spacing:.06em;color:rgba(255,255,255,.4);text-transform:uppercase}

.panel__chart{position:relative;padding:22px 0 6px}
.panel__chart svg{width:100%;height:auto;overflow:visible}
.panel__legend{display:flex;gap:18px;flex-wrap:wrap;font-size:.775rem;color:rgba(255,255,255,.6)}
.panel__legend b{display:inline-flex;align-items:center;gap:7px;font-weight:500}
.panel__legend i{width:14px;height:2.5px;border-radius:2px;display:block}

.panel__rows{display:grid;gap:9px;margin-top:16px}
.prow{
  display:flex;align-items:center;gap:12px;padding:12px 14px;border-radius:14px;
  background:rgba(255,255,255,.055);border:1px solid rgba(255,255,255,.09);
}
.prow__ic{width:30px;height:30px;flex:0 0 auto;border-radius:9px;display:grid;place-items:center;background:rgba(255,255,255,.09)}
.prow__ic svg{width:15px;height:15px}
.prow__t{min-width:0;flex:1}
.prow__t b{display:block;color:#fff;font-family:var(--display);font-size:.85rem;font-weight:700;letter-spacing:-.01em}
.prow__t span{display:block;font-size:.76rem;color:rgba(255,255,255,.5);white-space:nowrap;overflow:hidden;text-overflow:ellipsis}
.prow__v{font-family:var(--display);font-weight:800;font-size:.925rem;letter-spacing:-.02em;flex:0 0 auto}
.prow--flag .prow__ic{background:rgba(232,140,90,.16);color:#F0A177}
.prow--flag .prow__v{color:#F0A177}
.prow--save .prow__ic{background:rgba(59,224,168,.14);color:#3BE0A8}
.prow--save .prow__v{color:#3BE0A8}
.prow--info .prow__ic{color:var(--violet-200)}
.prow--info .prow__v{color:rgba(255,255,255,.85)}

.dash{stroke-dasharray:var(--len);stroke-dashoffset:var(--len);animation:draw 1.9s cubic-bezier(.4,0,.2,1) .35s forwards}
@keyframes draw{to{stroke-dashoffset:0}}
.fadein-el{opacity:0;animation:fadeUp .7s cubic-bezier(.2,.7,.3,1) forwards}
@keyframes fadeUp{from{opacity:0;transform:translateY(10px)}to{opacity:1;transform:none}}
@media (prefers-reduced-motion:reduce){
  .dash{animation:none;stroke-dashoffset:0}
  .fadein-el{animation:none;opacity:1}
  .hero__badge i{animation:none}
}

/* =========================================================
   MARQUEE / TRUST STRIP
   ========================================================= */
.strip{background:var(--ink-2);padding:22px 0;border-top:1px solid rgba(255,255,255,.07)}
.strip__in{display:flex;align-items:center;gap:clamp(16px,2.8vw,40px);flex-wrap:wrap;justify-content:center}
.strip span{font-family:var(--display);font-size:clamp(.68rem,.86vw,.765rem);font-weight:600;letter-spacing:.11em;text-transform:uppercase;color:rgba(255,255,255,.56);display:inline-flex;align-items:center;gap:10px}
.strip span::before{content:"";width:5px;height:5px;border-radius:50%;background:var(--violet-400);opacity:.7}

/* =========================================================
   ROLE SELECTOR
   ========================================================= */
.roles{background:var(--paper);position:relative}
.roles__head{display:flex;flex-wrap:wrap;align-items:flex-end;justify-content:space-between;gap:24px;margin-bottom:clamp(30px,4vw,48px)}
.roles__grid{display:grid;grid-template-columns:repeat(4,1fr);gap:clamp(12px,1.4vw,18px)}
@media (max-width:1000px){.roles__grid{grid-template-columns:repeat(2,1fr)}}
@media (max-width:560px){.roles__grid{grid-template-columns:1fr}.rcard{min-height:0}}

.rcard{
  position:relative;display:flex;flex-direction:column;overflow:hidden;
  padding:28px 26px 26px;border-radius:var(--r-l);min-height:340px;
  background:linear-gradient(172deg,#fff 30%,var(--violet-050));border:1px solid var(--line);
  transition:transform .34s cubic-bezier(.2,.7,.3,1),box-shadow .34s,border-color .34s;
  isolation:isolate;
}
.rcard::before{
  content:"";position:absolute;inset:0;z-index:-1;opacity:0;transition:opacity .34s;
  background:linear-gradient(165deg,var(--violet-050),#fff 58%);
}
.rcard::after{
  content:"";position:absolute;left:0;right:0;top:0;height:3px;
  background:linear-gradient(90deg,var(--violet),var(--violet-400));
  transform:scaleX(0);transform-origin:left;transition:transform .4s cubic-bezier(.2,.7,.3,1);
}
.rcard:hover{transform:translateY(-6px);box-shadow:var(--sh-3);border-color:var(--violet-200)}
.rcard:hover::before{opacity:1}
.rcard:hover::after{transform:scaleX(1)}
.rcard__num{font-family:var(--mono);font-size:.7rem;letter-spacing:.12em;color:var(--muted-2)}
.rcard__ic{width:50px;height:50px;margin:18px 0 22px;border-radius:15px;display:grid;place-items:center;background:var(--violet-100);color:var(--violet);transition:background .3s,color .3s,transform .34s cubic-bezier(.2,.7,.3,1)}
.rcard__ic svg{width:24px;height:24px}
.rcard:hover .rcard__ic{background:var(--violet);color:#fff;transform:scale(1.05) rotate(-3deg)}
.rcard h3{font-size:1.45rem;letter-spacing:-.028em}
.rcard p{margin-top:11px;font-size:.925rem;line-height:1.6;color:var(--muted);flex:1}
.rcard__kick{margin-top:20px;padding-top:16px;min-height:2.55em;border-top:1px solid var(--line);font-family:var(--display);font-size:.735rem;font-weight:700;letter-spacing:.09em;text-transform:uppercase;color:var(--muted-2)}
.rcard__go{
  margin-top:16px;display:inline-flex;align-items:center;gap:8px;
  font-family:var(--display);font-weight:700;font-size:.875rem;color:var(--violet);
}
.rcard__go svg{width:14px;height:14px;transition:transform .28s}
.rcard:hover .rcard__go svg{transform:translateX(4px)}
.rcard.is-active{border-color:var(--violet);box-shadow:0 0 0 1px var(--violet)}

/* =========================================================
   SECTION HEADINGS
   ========================================================= */
.shead{max-width:760px;margin-bottom:clamp(38px,5vw,64px)}
.shead.center{margin-inline:auto;text-align:center}
.shead p{margin-top:20px}

/* =========================================================
   THE PROBLEM / CONTRAST
   ========================================================= */
.contrast{display:grid;grid-template-columns:1fr 1fr;gap:0;border-radius:var(--r-xl);overflow:hidden;border:1px solid var(--line);box-shadow:var(--sh-2)}
@media (max-width:820px){.contrast{grid-template-columns:1fr}}
.contrast__col{padding:clamp(28px,3.4vw,48px)}
.contrast__col--old{background:var(--paper-2)}
.contrast__col--new{background:var(--ink);color:rgba(255,255,255,.74);position:relative;overflow:hidden}
.contrast__col--new::before{content:"";position:absolute;inset:-30% -20% -40% -20%;background:radial-gradient(46% 52% at 78% 96%,rgba(96,32,232,.72),transparent 68%),radial-gradient(40% 40% at 8% 4%,rgba(154,116,231,.24),transparent 66%);pointer-events:none}
.contrast__col--new *{position:relative;z-index:1}
.contrast__col--new h3{color:#fff}
.ctag{display:inline-flex;align-items:center;gap:8px;font-family:var(--display);font-size:.735rem;font-weight:700;letter-spacing:.13em;text-transform:uppercase;padding:6px 12px;border-radius:100px;margin-bottom:22px}
.ctag--old{background:rgba(11,7,20,.06);color:var(--muted)}
.ctag--new{background:rgba(255,255,255,.12);color:#fff}
.clist{margin-top:26px;display:grid;gap:2px}
.clist li{display:flex;gap:13px;align-items:flex-start;padding:13px 0;border-top:1px solid var(--line)}
.contrast__col--new .clist li{border-top-color:var(--line-dark)}
.clist li:first-child{border-top:0}
.clist .ic{flex:0 0 auto;width:21px;height:21px;border-radius:50%;display:grid;place-items:center;margin-top:2px}
.clist .ic svg{width:11px;height:11px}
.clist--old .ic{background:rgba(11,7,20,.07);color:var(--muted-2)}
.clist--new .ic{background:rgba(59,224,168,.16);color:#3BE0A8}
.clist b{font-family:var(--display);font-weight:700;font-size:.95rem;letter-spacing:-.012em;color:var(--ink);display:block}
.contrast__col--new .clist b{color:#fff}
.clist span{font-size:.875rem;line-height:1.55;color:var(--muted);display:block;margin-top:3px}
.contrast__col--new .clist span{color:rgba(255,255,255,.6)}

/* =========================================================
   PILLARS
   ========================================================= */
.pillars{display:grid;grid-template-columns:repeat(2,1fr);gap:clamp(14px,1.6vw,22px)}
@media (max-width:820px){.pillars{grid-template-columns:1fr}}
.pill{
  position:relative;padding:clamp(26px,2.8vw,38px);border-radius:var(--r-l);
  background:var(--paper);border:1px solid var(--line);overflow:hidden;
  transition:transform .34s cubic-bezier(.2,.7,.3,1),box-shadow .34s,border-color .34s;
}
.pill:hover{transform:translateY(-4px);box-shadow:var(--sh-2);border-color:var(--violet-200)}
.pill__n{
  position:absolute;top:clamp(22px,2.6vw,32px);right:clamp(24px,2.8vw,34px);
  font-family:var(--display);font-weight:800;font-size:3.4rem;letter-spacing:-.05em;
  color:var(--violet-100);line-height:1;user-select:none;transition:color .34s;
}
.pill:hover .pill__n{color:var(--violet-100)}
.pill__ic{width:46px;height:46px;border-radius:14px;display:grid;place-items:center;background:var(--ink);color:#fff;margin-bottom:24px}
.pill__ic svg{width:22px;height:22px}
.pill h3{font-size:1.28rem;letter-spacing:-.026em;position:relative}
.pill p{margin-top:12px;font-size:.95rem;line-height:1.62;color:var(--muted);position:relative}
.pill__tags{display:flex;flex-wrap:wrap;gap:7px;margin-top:22px}
.tag{font-family:var(--display);font-size:.76rem;font-weight:600;letter-spacing:-.005em;padding:5px 11px;border-radius:100px;background:var(--violet-050);color:var(--violet-700);border:1px solid var(--violet-100)}

/* =========================================================
   CASE / INTERVENTION TIMELINE
   ========================================================= */
.case{background:var(--paper-2)}
.case__shell{
  border-radius:var(--r-xl);background:var(--paper);border:1px solid var(--line);
  box-shadow:var(--sh-2);overflow:hidden;
}
.case__top{
  display:flex;flex-wrap:wrap;align-items:center;gap:16px;
  padding:20px clamp(22px,3vw,38px);border-bottom:1px solid var(--line);background:var(--paper);
}
.case__top .pillet{font-family:var(--mono);font-size:.7rem;letter-spacing:.1em;text-transform:uppercase;color:var(--violet);background:var(--violet-050);border:1px solid var(--violet-100);padding:5px 11px;border-radius:100px}
.case__top h3{font-size:1.075rem;letter-spacing:-.02em}
.case__top .right{margin-left:auto;font-size:.8125rem;color:var(--muted-2)}

.tl{padding:clamp(26px,3.4vw,44px) clamp(22px,3vw,38px)}
.tl__row{display:grid;grid-template-columns:112px 1fr;gap:clamp(16px,2.4vw,32px);position:relative;padding-bottom:34px}
.tl__row:last-child{padding-bottom:0}

.tl__when{text-align:right;padding-top:2px}
.tl__when b{display:block;font-family:var(--display);font-weight:800;font-size:.9rem;letter-spacing:-.015em;color:var(--ink)}
.tl__when span{display:block;font-size:.775rem;color:var(--muted-2);margin-top:2px}
.tl__body{position:relative;padding-left:30px}
.tl__body::before{
  content:"";position:absolute;left:-1px;top:6px;width:14px;height:14px;border-radius:50%;
  background:#fff;border:3px solid var(--violet);transform:translateX(-6px);z-index:1;
}
.tl__body::after{
  content:"";position:absolute;left:-1px;top:24px;bottom:-38px;width:2px;
  background:linear-gradient(180deg,var(--violet-200),var(--violet-100));
}
.tl__row:last-child .tl__body::after{display:none}
.tl__row--flag .tl__body::before{border-color:var(--ember)}
.tl__row--win .tl__body::before{border-color:var(--jade);box-shadow:0 0 0 5px var(--jade-soft)}
.tl__body h4{font-size:1.045rem;letter-spacing:-.02em}
.tl__body p{margin-top:8px;font-size:.925rem;line-height:1.62;color:var(--muted);max-width:60ch}
@media (max-width:680px){
  .tl__row{grid-template-columns:1fr;gap:8px}
  .tl__body::after{bottom:-30px}
  .tl__when{text-align:left;display:flex;gap:8px;align-items:baseline;padding-left:30px}
  .tl__when span{margin-top:0}
}

.moneybar{display:grid;gap:14px;margin-top:18px;max-width:560px}
.mb{display:grid;grid-template-columns:1fr auto;gap:6px 14px;align-items:center}
.mb__l{font-family:var(--display);font-size:.83rem;font-weight:700;color:var(--ink);letter-spacing:-.01em}
.mb__v{font-family:var(--display);font-size:.95rem;font-weight:800;letter-spacing:-.02em}
.mb__t{grid-column:1/-1;height:10px;border-radius:100px;background:rgba(11,7,20,.07);overflow:hidden}
.mb__f{display:block;height:100%;border-radius:100px;width:0;transition:width 1.15s cubic-bezier(.3,.8,.35,1)}
.is-in .mb__f{width:var(--w)}
.mb--old .mb__f{background:linear-gradient(90deg,#E9906B,var(--ember))}
.mb--old .mb__v{color:var(--ember)}
.mb--new .mb__f{background:linear-gradient(90deg,#3FCCA6,var(--jade))}
.mb--new .mb__v{color:var(--jade)}

.case__out{
  display:grid;grid-template-columns:repeat(3,1fr);border-top:1px solid var(--line);background:var(--paper-2);
}
@media (max-width:680px){.case__out{grid-template-columns:1fr}}
.case__out div{padding:26px clamp(22px,3vw,38px);border-left:1px solid var(--line)}
.case__out div:first-child{border-left:0}
@media (max-width:680px){.case__out div{border-left:0;border-top:1px solid var(--line)}.case__out div:first-child{border-top:0}}
.case__out b{display:block;font-family:var(--display);font-weight:800;font-size:clamp(1.7rem,2.6vw,2.15rem);letter-spacing:-.035em;color:var(--ink)}
.case__out b.jade{color:var(--jade)}
.case__out > div > span{display:block;margin-top:6px;font-size:.85rem;color:var(--muted);line-height:1.5}

/* =========================================================
   STATS
   ========================================================= */
.stats{display:grid;grid-template-columns:repeat(4,1fr);gap:clamp(14px,1.6vw,20px)}
@media (max-width:900px){.stats{grid-template-columns:repeat(2,1fr)}}
@media (max-width:520px){.stats{grid-template-columns:1fr}}
.stat{padding:28px 26px;border-radius:var(--r-l);border:1px solid var(--line-dark);background:rgba(255,255,255,.04)}
.stat b{display:block;font-family:var(--display);font-weight:800;font-size:clamp(2.1rem,3.4vw,2.8rem);letter-spacing:-.04em;color:#fff;line-height:1}
.stat span{display:block;margin-top:12px;font-size:.875rem;line-height:1.55;color:rgba(255,255,255,.6)}

/* =========================================================
   QUOTE BAND
   ========================================================= */
.band{position:relative;overflow:hidden;background:var(--violet);color:#fff;text-align:center;padding-block:clamp(64px,8vw,110px)}
.band::before{content:"";position:absolute;inset:0;background:radial-gradient(60% 80% at 50% 0%,rgba(255,255,255,.16),transparent 62%);pointer-events:none}
.band::after{
  content:"";position:absolute;inset:0;pointer-events:none;opacity:.5;
  background-image:linear-gradient(rgba(255,255,255,.07) 1px,transparent 1px),linear-gradient(90deg,rgba(255,255,255,.07) 1px,transparent 1px);
  background-size:60px 60px;
  -webkit-mask-image:radial-gradient(70% 70% at 50% 50%,#000,transparent 75%);
  mask-image:radial-gradient(70% 70% at 50% 50%,#000,transparent 75%);
}
.band__in{position:relative;z-index:1}
.band q{quotes:none;display:block;font-family:var(--serif);font-weight:400;font-size:clamp(2.1rem,5vw,3.7rem);line-height:1.12;letter-spacing:-.02em;color:#fff}
.band q em{font-style:italic;color:var(--violet-200)}
.band p{margin-top:26px;color:rgba(255,255,255,.78);font-size:1.05rem}
.band .btn-row{justify-content:center;margin-top:36px}

/* =========================================================
   SPLIT / FEATURE
   ========================================================= */
.split{display:grid;grid-template-columns:1fr 1fr;gap:clamp(34px,5vw,74px);align-items:center}
.split--rev .split__media{order:-1}
@media (max-width:900px){.split{grid-template-columns:1fr;gap:38px}.split--rev .split__media{order:0}}
.checks{margin-top:28px;display:grid;gap:16px}
.checks li{display:flex;gap:13px;align-items:flex-start}
.checks .ic{flex:0 0 auto;width:22px;height:22px;border-radius:50%;background:var(--violet-100);color:var(--violet);display:grid;place-items:center;margin-top:2px}
.checks .ic svg{width:12px;height:12px}
.checks b{font-family:var(--display);font-weight:700;font-size:.975rem;letter-spacing:-.015em;color:var(--ink);display:block}
.checks span{display:block;font-size:.9rem;color:var(--muted);line-height:1.55;margin-top:3px}
.on-dark .checks .ic{background:rgba(154,116,231,.2);color:var(--violet-200)}
.on-dark .checks b{color:#fff}
.on-dark .checks span{color:rgba(255,255,255,.62)}

.mediacard{border-radius:var(--r-xl);border:1px solid var(--line);background:var(--paper);box-shadow:var(--sh-2);padding:clamp(22px,2.6vw,30px)}
.on-dark .mediacard{background:rgba(255,255,255,.045);border-color:var(--line-dark);box-shadow:none;backdrop-filter:blur(16px)}

/* waste vs benefit visual */
.waste{display:grid;gap:14px}
.waste__h{display:flex;justify-content:space-between;align-items:baseline;font-family:var(--display);font-size:.8rem;font-weight:700;letter-spacing:.06em;text-transform:uppercase;color:var(--muted-2)}
.wbar{display:flex;height:64px;border-radius:14px;overflow:hidden;border:1px solid var(--line)}
.on-dark .wbar{border-color:var(--line-dark)}
.wseg{display:grid;place-items:center;padding:0 6px;text-align:center;transition:flex-grow .9s cubic-bezier(.3,.8,.35,1)}
.wseg b{font-family:var(--display);font-weight:800;font-size:.8rem;letter-spacing:-.01em;line-height:1.15}
.wseg span{display:block;font-size:.66rem;font-weight:500;opacity:.75;margin-top:2px}
.wseg--care{background:var(--violet);color:#fff;flex:0 0 auto}
.wseg--waste{background:repeating-linear-gradient(135deg,var(--ember-soft) 0 7px,#F7E1D8 7px 14px);color:var(--ember)}
.wseg--admin{background:var(--violet-100);color:var(--violet-700)}
.waste__key{display:flex;flex-wrap:wrap;gap:16px;font-size:.8rem;color:var(--muted)}
.waste__key b{display:inline-flex;align-items:center;gap:8px;font-weight:500}
.waste__key i{width:12px;height:12px;border-radius:4px;display:block}
.on-dark .waste__key{color:rgba(255,255,255,.6)}

/* =========================================================
   PROCESS STEPS
   ========================================================= */
.steps{display:grid;grid-template-columns:repeat(4,1fr);gap:clamp(14px,1.8vw,26px);counter-reset:s}
@media (max-width:900px){.steps{grid-template-columns:repeat(2,1fr)}}
@media (max-width:520px){.steps{grid-template-columns:1fr}}
.step{position:relative;padding-top:30px}
.step::before{content:"";position:absolute;top:0;left:0;right:0;height:2px;background:var(--line)}
.step::after{content:"";position:absolute;top:0;left:0;width:34px;height:2px;background:var(--violet)}
.step b{display:block;font-family:var(--mono);font-size:.7rem;letter-spacing:.12em;color:var(--violet);margin-bottom:14px}
.step h4{font-size:1.1rem;letter-spacing:-.022em}
.step p{margin-top:9px;font-size:.9rem;line-height:1.6;color:var(--muted)}
.on-dark .step::before{background:var(--line-dark)}
.on-dark .step::after{background:var(--violet-400)}
.on-dark .step b{color:var(--violet-200)}
.on-dark .step p{color:rgba(255,255,255,.64)}
.on-dark .ocard p,.on-dark .pill p{color:rgba(255,255,255,.64)}

/* =========================================================
   FAQ / ACCORDION
   ========================================================= */
.faq{border-top:1px solid var(--line)}
.faq__i{border-bottom:1px solid var(--line)}
.faq__q{width:100%;display:flex;align-items:flex-start;gap:20px;text-align:left;padding:26px 0;font-family:var(--display);font-weight:700;font-size:clamp(1rem,1.6vw,1.15rem);letter-spacing:-.02em;color:var(--ink)}
.faq__q .plus{margin-left:auto;flex:0 0 auto;width:26px;height:26px;border-radius:50%;border:1.5px solid var(--line);display:grid;place-items:center;position:relative;transition:.3s;margin-top:-1px}
.faq__q .plus::before,.faq__q .plus::after{content:"";position:absolute;background:var(--ink);border-radius:2px;transition:transform .3s cubic-bezier(.2,.7,.3,1),background .3s}
.faq__q .plus::before{width:11px;height:1.8px}
.faq__q .plus::after{width:1.8px;height:11px}
.faq__i.is-open .plus{background:var(--violet);border-color:var(--violet)}
.faq__i.is-open .plus::before,.faq__i.is-open .plus::after{background:#fff}
.faq__i.is-open .plus::after{transform:rotate(90deg)}
.faq__a{overflow:hidden;height:0;transition:height .38s cubic-bezier(.2,.7,.3,1)}
.faq__a p{padding-bottom:28px;max-width:70ch;color:var(--muted);font-size:.975rem}

/* =========================================================
   CTA
   ========================================================= */
.cta{position:relative;overflow:hidden;background:var(--ink)}
.cta::before{content:"";position:absolute;inset:-40% -10% auto -10%;height:170%;background:radial-gradient(50% 45% at 20% 10%,rgba(87,23,215,.75),transparent 62%),radial-gradient(45% 45% at 85% 90%,rgba(154,116,231,.35),transparent 62%);pointer-events:none}
.cta__in{position:relative;z-index:1;display:grid;grid-template-columns:1.1fr .9fr;gap:clamp(32px,5vw,64px);align-items:center}
@media (max-width:900px){.cta__in{grid-template-columns:1fr}}

/* =========================================================
   FORM
   ========================================================= */
.form{display:grid;gap:16px}
.field{display:grid;gap:7px}
.field label{font-family:var(--display);font-size:.8rem;font-weight:700;letter-spacing:.02em;color:var(--ink)}
.on-dark .field label{color:rgba(255,255,255,.8)}
.field input,.field select,.field textarea{
  font:inherit;font-size:.9375rem;padding:13px 15px;border-radius:12px;
  border:1.5px solid var(--line);background:#fff;color:var(--ink);width:100%;
  transition:border-color .2s,box-shadow .2s;
}
.field textarea{min-height:120px;resize:vertical}
.field input:focus,.field select:focus,.field textarea:focus{outline:none;border-color:var(--violet);box-shadow:0 0 0 4px rgba(87,23,215,.12)}
.field-2{display:grid;grid-template-columns:1fr 1fr;gap:16px}
@media (max-width:560px){.field-2{grid-template-columns:1fr}}
.form__note{font-size:.8rem;color:var(--muted-2);line-height:1.5}
.form__ok{display:none;padding:16px 18px;border-radius:14px;background:var(--jade-soft);color:#08654B;font-size:.9rem;font-family:var(--display);font-weight:600}
.form__ok.is-on{display:block}
.form__err{display:none;padding:14px 16px;border-radius:12px;background:var(--ember-soft);color:#8C3517;font-size:.875rem;font-family:var(--display);font-weight:600;line-height:1.45}
.form__err.is-on{display:block}
.hp{position:absolute;left:-9999px;width:1px;height:1px;overflow:hidden}
.field input:user-invalid,.field select:user-invalid,.field textarea:user-invalid{border-color:var(--ember)}

/* =========================================================
   FOOTER
   ========================================================= */
.foot{background:var(--ink);color:rgba(255,255,255,.6);padding-top:clamp(56px,7vw,84px);padding-bottom:34px;border-top:1px solid rgba(255,255,255,.08)}
.foot__grid{display:grid;grid-template-columns:1.5fr 1fr 1fr 1fr;gap:clamp(28px,4vw,48px)}
@media (max-width:860px){.foot__grid{grid-template-columns:1fr 1fr}}
@media (max-width:520px){.foot__grid{grid-template-columns:1fr}}
.foot img.flogo{width:172px;margin-bottom:20px}
.foot p{font-size:.9rem;line-height:1.6;color:rgba(255,255,255,.58);max-width:38ch}
.foot h5{margin:0 0 16px;font-family:var(--display);font-size:.755rem;font-weight:700;letter-spacing:.14em;text-transform:uppercase;color:rgba(255,255,255,.42)}
.foot li{margin-bottom:11px}
.foot li a{font-size:.925rem;color:rgba(255,255,255,.72);transition:color .2s}
.foot li a:hover{color:#fff}
.foot__bot{margin-top:clamp(40px,5vw,60px);padding-top:26px;border-top:1px solid rgba(255,255,255,.08);display:flex;flex-wrap:wrap;gap:14px;justify-content:space-between;font-size:.8125rem;color:rgba(255,255,255,.4)}
.foot .foot__tag{font-family:var(--serif);font-size:1.3rem;line-height:1.2;color:var(--violet-200);margin-top:18px}

/* =========================================================
   ROLE PAGE HEADER
   ========================================================= */
.rhero{position:relative;overflow:hidden;background:var(--ink);padding:calc(76px + clamp(48px,6.5vw,86px)) 0 clamp(56px,7vw,92px)}
.rhero::before{content:"";position:absolute;inset:-40% -10% auto -10%;height:180%;background:radial-gradient(56% 50% at 14% 4%,rgba(96,32,232,.95),transparent 64%),radial-gradient(46% 44% at 94% 16%,rgba(154,116,231,.42),transparent 64%);pointer-events:none}
.rhero__in{position:relative;z-index:1;display:grid;grid-template-columns:1.15fr .85fr;gap:clamp(32px,5vw,64px);align-items:center}
@media (max-width:900px){.rhero__in{grid-template-columns:1fr;gap:38px}}
.rhero h1{font-size:clamp(2.35rem,4.9vw,3.85rem);letter-spacing:-.035em}
.rhero h1 .serif{font-family:var(--serif);font-weight:400;font-style:italic;color:var(--violet-200)}
.rhero .lede{margin-top:24px;max-width:52ch}
.rhero .btn-row{margin-top:34px}
/* light type inside the dark hero, scoped to the copy column so cards stay dark-on-light */
.rhero__copy h1,.rhero__copy h2,.rhero__copy h3,.rhero__copy h4{color:#fff}
.rhero__copy .lede{color:rgba(255,255,255,.72)}
.rhero__copy .small{color:rgba(255,255,255,.66)}
.rhero__copy .tiny{color:rgba(255,255,255,.46)}
.rhero__copy .checks .ic{background:rgba(154,116,231,.22);color:var(--violet-200)}
.rhero__copy .checks b{color:#fff}
.rhero__copy .checks span{color:rgba(255,255,255,.64)}

.rback{display:flex;width:-moz-fit-content;width:fit-content;align-items:center;gap:8px;font-family:var(--display);font-weight:600;font-size:.85rem;color:rgba(255,255,255,.55);margin-bottom:20px;transition:color .2s}
.rback:hover{color:#fff}
.rback svg{width:14px;height:14px}

.rswitch{display:flex;flex-wrap:wrap;gap:9px;align-items:center;padding:18px 0}
.rswitch__l{font-size:.8125rem;color:var(--muted-2);margin-right:4px}
.rpill{
  font-family:var(--display);font-size:.85rem;font-weight:700;letter-spacing:-.01em;
  padding:9px 17px;border-radius:100px;border:1.5px solid var(--line);color:var(--muted);
  transition:.22s;background:#fff;
}
.rpill:hover{border-color:var(--violet-200);color:var(--violet);background:var(--violet-050)}
.rpill.is-on{background:var(--violet);border-color:var(--violet);color:#fff;box-shadow:var(--sh-violet)}

/* outcome cards */
.ocards{display:grid;grid-template-columns:repeat(3,1fr);gap:clamp(14px,1.6vw,20px)}
@media (max-width:860px){.ocards{grid-template-columns:1fr}}
.ocard{padding:clamp(24px,2.6vw,32px);border-radius:var(--r-l);background:var(--paper);border:1px solid var(--line);transition:transform .32s cubic-bezier(.2,.7,.3,1),box-shadow .32s,border-color .32s}
.ocard:hover{transform:translateY(-4px);box-shadow:var(--sh-2);border-color:var(--violet-200)}
.ocard__ic{width:42px;height:42px;border-radius:12px;display:grid;place-items:center;background:var(--violet-100);color:var(--violet);margin-bottom:20px}
.ocard__ic svg{width:20px;height:20px}
.ocard h3{font-size:1.15rem;letter-spacing:-.024em}
.ocard p{margin-top:10px;font-size:.925rem;line-height:1.6;color:var(--muted)}

/* "you look good" band */
.credit{border-radius:var(--r-xl);padding:clamp(30px,4vw,52px);background:linear-gradient(160deg,var(--violet-050),#fff 65%);border:1px solid var(--violet-100);position:relative;overflow:hidden}
.credit::before{content:"";position:absolute;right:-40px;top:-40px;width:220px;height:220px;border-radius:50%;background:radial-gradient(circle,rgba(87,23,215,.09),transparent 70%)}
.credit__q{font-family:var(--serif);font-size:clamp(1.5rem,3vw,2.15rem);line-height:1.22;letter-spacing:-.015em;color:var(--ink);max-width:22ch}
.credit__q em{font-style:italic;color:var(--violet)}
.credit p{margin-top:20px;max-width:56ch}

/* dark table */
.dtable{width:100%;border-collapse:collapse;font-size:.925rem}
.dtable th,.dtable td{text-align:left;padding:17px 18px;border-bottom:1px solid var(--line)}
.dtable thead th{font-family:var(--display);font-size:.735rem;font-weight:700;letter-spacing:.12em;text-transform:uppercase;color:var(--muted-2);border-bottom-width:1.5px}
.dtable tbody th{font-family:var(--display);font-weight:700;color:var(--ink);letter-spacing:-.015em;width:33%}
.dtable td{color:var(--muted)}
.dtable .col-us{background:var(--violet-050);color:var(--ink);font-weight:500}
.dtable thead .col-us{color:var(--violet);background:var(--violet-050)}
.tablewrap{overflow-x:auto;border-radius:var(--r-l);border:1px solid var(--line);background:#fff}
.tablewrap .dtable tr:last-child th,.tablewrap .dtable tr:last-child td{border-bottom:0}

/* ---------- Reveal on scroll ---------- */
.rv{opacity:0;transform:translateY(18px);transition:opacity .7s cubic-bezier(.2,.7,.3,1),transform .7s cubic-bezier(.2,.7,.3,1)}
.rv.is-in{opacity:1;transform:none}
.rv-d1{transition-delay:.07s}.rv-d2{transition-delay:.14s}.rv-d3{transition-delay:.21s}.rv-d4{transition-delay:.28s}
@media (prefers-reduced-motion:reduce){.rv{opacity:1;transform:none;transition:none}.mb__f{transition:none}}
